Website Optimization & Analytics

Web Analytics Are Your Roadmap to Success

It’s 10:00 – Do you know where your visitors are? Understanding where your visitors are coming from, what happens to your visitors once they land on your website and what motivates your visitors to take action is critical to your website success.

Web Analytics Are Your Roadmap To Success

Knowing how to track and analyze the visitors on your website for maximum business success is a special marketing expertise all in itself. You need to understand the questions to ask, the data needed to analyze success, and the advanced tools necessary to pull it all together.

Robust Website Optimization

As a partner of Omniture, the leading provider of website optimization and analytics tools, Xcellimark can offer you the most advanced customer insight tools to help analyze not only what your visitors are doing on your website, but why. By understanding the motivation of your website visitors and the friction that impedes their conversion path, you can more fully develop a strategy for success.

Actionable Real-Time Intelligence

Our web analytics platform provides you with actionable, real-time intelligence regarding your online strategies and marketing initiatives. We will help identify the most profitable paths through your website, where visitors are dropping off, what’s driving critical success events, and how different segments of visitors interact with your website.

Website Optimization Benefits:

• Real-time Reporting For Fast Decision Making
  Dashboards reflecting real-time information and event-triggered alerts offer timely insight into KPIs and other critical data.
• Customized Business Solutions Provide For Unique Business Needs
  Whether your online model is ecommerce, lead generation, subscription, ad sales, or support, timely customized reports, dashboards and alerts identify and measure the factors that uniquely affect your business.
• Critical Pathing Solutions for Higher Conversions
  Focus your efforts on the campaigns, programs and changes that have the greatest impact.

Find out how to increase your customer conversions through Advanced Website Optimization.