Recently I received a request to meet with some friends and business associates to talk about their website and marketing efforts. They run a successful online media[...]
Topics: How to Improve Your Website
I was chatting recently with members of the Orlando HUG (HubSpot User Group) at a workshop that we were having about content marketing. Most people that I talked to[...]
Do you think people make their buying decisions mainly based off logical considerations of product or service features?
If you are shaking your head “yes,” and if I[...]
Topics: Inbound Sales
Much of your company’s success today, and in the future, will be determined by the effectiveness of your online digital marketing efforts. Therefore, it’s vital that[...]
I recently wrote a comprehensive article to help business and marketing professionals learn how to create the best digital marketing strategy to increase their ROI.
Taking it Back to Where it all Began: 1983
I have been in marketing and sales for the technology industry since 1983. I understand that 34 years dates me a bit, but I[...]
So, what’s more exciting to you:
- Watching the Super Bowl or,
- Watching the highly-anticipated-because-they-are-so-outrageously-priced advertisements?
“Science and technology revolutionize our lives, but memory, tradition and myth frame our response “ - Arthur M. Schlesinger
Science and technology…Isn’t that[...]
Let’s be honest. If you’re a marketer, you already know how to blog and probably don’t know what I could possibly say that you don’t already know.
Content is King. We've all heard it a million times. If you haven't, I’m honored to be the first one you hear it from.
Everyone talks about content. Everyone loves[...]