How a Homeless Shelter Increased Revenue & Revolutionized Donor Management with HubSpot

Posted by Nancy Lambert

Greenwood Pathway House is the only homeless shelter and support for children and adults in the Lakelands Region of South Carolina. They exist to help homeless[...]

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Topics: Case Studies, HubSpot

How to Sell the Way People Buy with Inbound Sales

Posted by Scott Lambert

 

I know I have said this so many times before, but it’s worth repeating again in light of this article - your sales team no longer controls the buying process. Your[...]

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Topics: Inbound Sales

This is Why Your Sales Team Needs a CRM

Posted by Scott Lambert

Customer Relationship Management (CRM) systems are a critical tool for businesses of all sizes. That’s because cabinets full of file folders, scattered sticky notes,[...]

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Topics: CRM

This is Why HubSpot is the Best Content Marketing Platform

Posted by Scott Lambert

 

HubSpot Co-founders Brian Halligan and Dharmesh Shah created the concept and methodology of Inbound Marketing, which has become the leading approach to successful[...]

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Topics: Content Marketing, HubSpot

4 Benefits of Custom HubSpot Training

Posted by Scott Lambert

I have been in Digital Marketing for 20 years and have seen many different applications designed to assist companies in their marketing and sales efforts. But I must[...]

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Topics: HubSpot Training

How to Improve Your Content Marketing Strategy

Posted by Scott Lambert

Pretty much everyone is spending more time online these days – including your buyers.  They use the internet to educate themselves on how to overcome their challenges[...]

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Topics: Content Marketing

How to Grow Your Business During a Tough Economy

Posted by Scott Lambert

With very few exceptions, most businesses and entire industries are suffering from the impact of COVID-19. As the threat of an economic recession looms, businesses[...]

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Topics: Inbound Marketing, HubSpot

How to Use Social Media Marketing to Grow Your Business

Posted by Scott Lambert

Now is a great time to use social media to connect and engage with your target audiences. Whether you are helping them reach their goals or overcome challenges they[...]

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Topics: Social Media, Social Selling

Here Are the Top Trends in Marketing & Sales Right Now

Posted by Scott Lambert

I think we can all agree that 2020 has created many new challenges for businesses throughout the world. With all the changes happening right now, business executives,[...]

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Topics: Digital Marketing, Inbound Sales

Here are the 7 Top Questions about Digital Marketing Right Now

Posted by Scott Lambert

With all that is happening in the world and in business today, understanding “digital” has become one of the most talked-about and sought-after solutions for business[...]

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Topics: Inbound Marketing, Digital Marketing