This training provides an introduction to AI Search Optimization. It covers the evolution from traditional SEO to new terms and strategies for AI search.
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This video provides a live demonstration comparing various AI search tools—ChatGPT, Perplexity, and Microsoft Copilot—with traditional Google search.
This video discusses the importance of structuring content for AI search engines to improve crawlability, interpretation, and ranking of web pages.
This video discusses optimizing content for multimodal search, which AI search engines are increasingly prioritizing.
This video provides a live demo of HubSpot's AI Search Grader, a free tool designed to help businesses understand their visibility in AI-powered search engines like[...]
This video emphasizes the importance of user intent in AI search optimization. It explains that AI, unlike traditional SEO, focuses on understanding why a user is[...]
This video discusses how to create high-quality, authoritative content that ranks well in AI-powered search engines like ChatGPT, Perplexity, and Microsoft Copilot.
This video discusses strategies for optimizing content to surface in AI-powered search engines like ChatGPT, Perplexity, and Gemini.
This video emphasizes the importance of engaging in online discussions, particularly on platforms like Reddit and Quora, for improving visibility in AI search[...]
This video explains how topic clusters are essential for organizing website content for both users and AI search engines.
