Free Xcellimark Webinar on the Key Success Factors of Internet Marketing on March 20th at 2pm EST

Scott Lambert

Xcellimark Internet Marketing Webinar FRLAOver the last year, Xcellimark has partnered with the Florida Restaurant and Lodging Association ( to educate and empower restaurant owners/operators and hoteliers to better engage their local audience online – through professional web development, search marketing, and social media. For the second time this month, Xcellimark is happy to lead an online webinar on the Key Success Factors of Internet Marketing at 2pm EST on Tuesday, March 20, 2012. This webinar will allow you and your teams to view, listen, and participate in the online, educational seminar from the convenience of your own computer.

Turn the Tides and Start Growing Your Business Again

Session Title: Key Success Factors of Internet Marketing
Many businesses have experienced stalled growth and even crucial financial cuts in response to today’s economic challenges. However, some have found ways to leverage technology to discover new strategies for growth online.

At this webinar you will learn how to:


  • Increase sales by improving your online closure rate with current prospects.
  • Reduce your cost per sale by implementing best practices in copy, layout, and design.
  • Increase revenue by expanding your brand’s online exposure and credibility.

The webinar will also outline case studies that will showcase performance results that Xcellimark has seen in its own clients, allowing you to get an idea of the business results you can expect when these strategies are implemented properly. In addition, during the webinar you can schedule a complimentary analysis of your business’ current online effectiveness.

You Need an Integrated Approach

It is no longer enough to just have a professional website or business Facebook page. Successful Internet marketing requires an integrated approach that involves aspects of effective web development, social media, search marketing, and e-mail marketing. Each of these competencies woven together create a multi-faceted strategy that is sure to drive new customer acquisition and revenue growth for your business.
Don’t hesitate. Register now for Xcellimark's FREE webinar on the Key Success Factors of Internet Marketing on Tues March 20 at 2pm EST.

Scott Lambert

Written by Scott Lambert

For 35 years, Scott has been at the forefront of digital transformation and how it is effectively applied in businesses and organizations to market, sell, and support customers and members more successfully and cost effectively. Scott is President and Co-Founder of Xcellimark, an award-winning digital marketing agency serving clients throughout the U.S., Canada, Central America, and Germany. Xcellimark helps businesses succeed through the implementation of its unique digital marketing and sales approach specifically designed to meet their specific goals and objectives. Scott’s marketing, sales, and operations experience have included key management positions at industry leaders including AT&T, iXL (now SapientRazorfish), eSchool Solutions (now TalentED), and BellSouth, where he led the product development, marketing efforts, and market launch of, the second public ISP developed in the U.S. Scott is the author of articles highlighted on leading online publishers such as LinkedIn, Business 2 Community, and he was recently featured by LinkedIn in the Entrepreneur magazine article on “No Time for Marketing? Hire a Freelancer.” His engaging personality and wealth of real-world and business experience make Scott a frequently requested speaker. Some of his engagements include being the featured speaker in a series of Orlando Business Journal seminars on Digital Marketing, speaking at the WSI London conference, and at international conferences in Belize. Scott has a Bachelor’s degree in Accounting from the University of Mississippi and a Master’s of Science in the Management of Technology from the Georgia Institute of Technology (Georgia Tech). Scott has been active in global mission efforts and is a board member of Global Teams, a Christian outreach organization. He lives in Winter Springs, FL with his wife Nancy and dog Sadie.

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