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Introduction to AI Search Optimization

Introduction to AI Search Optimization

This training provides an introduction to AI Search Optimization. It covers the evolution from traditional SEO to new terms and strategies for AI search.
Traditional Search vs. AI Search LLMs

Traditional Search vs. AI Search (LLMs)

This video provides a live demonstration comparing various AI search tools—ChatGPT, Perplexity, and Microsoft Copilot—with traditional Google search.
AI Search Strategy | Structuring Content for AI Models

AI Search Strategy | Structuring Content for AI Models

This video discusses the importance of structuring content for AI search engines to improve crawlability, interpretation, and ranking of web pages.
AI Search Strategy | Optimizing for Multimodal Search

AI Search Strategy | Optimizing for Multimodal Search

This video discusses optimizing content for multimodal search, which AI search engines are increasingly prioritizing.
How to Use HubSpot's AI Search Grader to Boost Visibility in AI Searches

How to Use HubSpot's AI Search Grader to Boost Visibility in AI Searches

This video provides a live demo of HubSpot's AI Search Grader, a free tool designed to help businesses understand their visibility in AI-powered search engines like[...]
AI Search Strategy | Understanding User Intent

AI Search Strategy | Understanding User Intent

This video emphasizes the importance of user intent in AI search optimization. It explains that AI, unlike traditional SEO, focuses on understanding why a user is[...]
AI Search - Create High-Quality Content

AI Search - Create High-Quality Authoritative Content

This video discusses how to create high-quality, authoritative content that ranks well in AI-powered search engines like ChatGPT, Perplexity, and Microsoft Copilot.
AI Search Strategy | Leveraging Structured Data & LLM Sitemaps

AI Search Strategy | Leveraging Structured Data & LLM Sitemaps

This video discusses strategies for optimizing content to surface in AI-powered search engines like ChatGPT, Perplexity, and Gemini.
AI Search Strategy | Engaging in Online Discussions

AI Search Strategy | Engaging in Online Discussions

This video emphasizes the importance of engaging in online discussions, particularly on platforms like Reddit and Quora, for improving visibility in AI search[...]
AI Search Strategy | Using Topic Clusters to Organize Content

AI Search Strategy | Using Topic Clusters to Organize Content

This video explains how topic clusters are essential for organizing website content for both users and AI search engines.
HubSpot Workflow Tutorial: Ticket SLAs & Task Automation

HubSpot Workflow Tutorial: Ticket SLAs & Task Automation

In the latest ‘How to HubSpot’ series installment, we’re tackling the creation of a ticket-based workflow, an increasingly relevant tool with the introduction of[...]
HubSpot CRM Tutorial: How to Set Up a Quote-Based Workflow

HubSpot CRM Tutorial: How to Set Up a Quote-Based Workflow

In this part of our ‘How to HubSpot’ series, we set up a quote-based workflow, an essential tool for sales teams in managing quote approvals. Video Overview How to[...]
How to Create a Deal-Based Workflow for Appointment Reminders in HubSpot CRM

How to Create a HubSpot Deal-Based Workflow for Appointment Reminders

This HubSpot training explains the use case of building a workflow to send appointment reminders. For example, a doctor's office sends an email reminder to patients[...]
HubSpot Contact-Based Workflows Continued: Assign Leads & Send Emails

HubSpot Workflow Tips | HubSpot Contact-Based Workflows Continued: Assign Leads & Send Emails

This HubSpot training explains how to assign leads to a team based on their location and sends the new lead a marketing follow-up email with pricing information[...]
HubSpot Workflow Tips | Contact-Based Workflows: Automate Marketing Contact Status

HubSpot Workflow Tips | Contact-Based Workflows: Automate Marketing Contact Status

This HubSpot training discusses a contact-based use case where someone fills out a form on a website and needs to be subscribed to receive marketing communications.[...]
HubSpot Workflow Tips | Create Custom Properties Directly in Workflows

HubSpot Workflow Tips | Create Custom Properties Directly in Workflows

This HubSpot training highlights that users can now create property fields for records directly within workflows. Previously, users had to leave the workflow,[...]
HubSpot Workflow Tips | Use AI to Create Internal Email Notifications

HubSpot Workflow Tips | Use AI to Create Internal Email Notifications

This HubSpot training covers a new AI feature that enables users to send internal email alerts to contact owners regarding overdue tasks. Additionally, the AI tool[...]
HubSpot Workflow Tips | How to Pull in Data Sources and Contact Records

HubSpot Workflow Tips | How to Pull In Data Sources and Object Records

This informative HubSpot training introduces a fresh approach to organizing property fields based on their type. The training provides insights on how to incorporate[...]
HubSpot Workflow Troubleshoot: How to Diagnose Enrollment Issues

HubSpot Workflow Troubleshoot: How to Diagnose Enrollment Issues

This HubSpot tutorial introduces a feature that enables users to troubleshoot the reasons behind a contact not being enrolled in a workflow. Video Overview Diagnosis[...]
How to Export Your HubSpot Workflow as a PNG File

Tutorial - How to Export Your HubSpot Workflow as a PNG File

This HubSpot tutorial covers a new functionality that enables users to easily download the design of a complex and lengthy workflow. Video Overview How to export a[...]
How to Use Live Comments in HubSpot Workflows

How to Use Live Comments in HubSpot Workflows - New Beta Feature!

This HubSpot training introduces the exciting new feature of live commenting now available in HubSpot workflows. Video Overview Live commenting feature in workflows:[...]
HubSpot New Feature Tutorial: Schedule a Workflow to Turn Off Automatically

HubSpot New Feature Tutorial: Schedule a Workflow to Turn Off Automatically

This HubSpot tutorial highlights a new functionality within the settings of the HubSpot platform that enables users to automatically schedule the workflow to turn[...]
How to Easily Test and Enroll Contacts in HubSpot Workflows

How to Easily Test and Enroll Contacts in HubSpot Workflows

This HubSpot training highlights the significance of testing trigger criteria in workflows. Video Overview How to test trigger criteria in workflows: The video[...]
How to Use AI to Generate Descriptions for Your HubSpot Workflows

How to Use AI to Generate Descriptions for Your HubSpot Workflows

This HubSpot training introduces the new feature of AI description generation. Video Overview Recommendation to fill out the description field: The document[...]
HubSpot Workflow Tutorial: Using Delay Options to Improve Automations

HubSpot Workflow Tutorial: Using Delay Options to Improve Automations

In this HubSpot training session, we will explore various options for incorporating delays into your workflows. Video Overview Set amount of time delay: This delay[...]
How to Save Time & Simplify Automation with HubSpot's Workflow Branches

How to Save Time & Simplify Automation with HubSpot's Workflow Branches

Video Overview New features of HubSpot workflows: This HubSpot video training introduces three new branching features of HubSpot workflows: based on a random[...]
How to Use Action Sets and Workflow Categories | HubSpot Tutorial

How to Use Action Sets and Workflow Categories | HubSpot Tutorial

HubSpot Training Video Overview HubSpot Workflow Actions Organization: The actions in workflows are now organized by type, including communications, CRM, marketing,[...]
How to Filter Contacts by Association Label in HubSpot CRM Workflows

How to Filter Contacts by Association Label in HubSpot CRM Workflows

HubSpot Training Video Overview How to specify associated labels in filter criteria: This video explains how to use the filter criteria option in the software to[...]
How to Set Up a HubSpot Workflow to Copy Company Name to Contact Record

How to Set Up a HubSpot Workflow to Copy Company Name to Contact Record

HubSpot Training Video Overview The problem of updating the contact company name property: This training explains that HubSpot does not automatically fill out the[...]
HubSpot Tutorial | Using Different Trigger Criteria in Workflows

HubSpot Tutorial - Using Different Trigger Criteria in Workflows

HubSpot Training Video Overview Webhook-based workflow as a trigger for Operations Hub users: Users of Operations Hub can leverage Webhooks as triggers for their[...]
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