A key component of digital marketing has to do with harnessing the power of social media to make connections and sell products and services. Whatever goods or[...]
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Do you think people make their buying decisions mainly based off logical considerations of product or service features? If you are shaking your head “yes,” and if I[...]
“Science and technology revolutionize our lives, but memory, tradition and myth frame our response “ - Arthur M. Schlesinger Science and technology… Isn’t that[...]
Let’s be honest. If you’re a marketer, you already know how to blog and probably don’t know what I could possibly say that you don’t already know. I agree.[...]
Content is King. We've all heard it a million times. If you haven't, I’m honored to be the first one you hear it from. Everyone talks about content. Everyone loves[...]
This is not the type of blog article that I usually write, but it is just as important for successful marketing, sales, B2B relationships, B2C relationships,[...]
Have you ever watched a performance of yours and had that overwhelming flush of heat on your face from embarrassment because you thought you did way better than you[...]
Recently I was on The Civil Engineering Podcast being interviewed by Anthony Fasano, PE on the topic of marketing for Civil Engineering firms. (Before you stop[...]
This is where it gets real.
I don't know about you, but a couple of people reading this article might relate to this feeling: