7 Tips To Improve Local Search Optimization

Posted by Scott Lambert

Companies that cater to an entirely online audience or work with a national base of customers from a single, central location have many marketing priorities to[...]

Read More

Topics: Local Search

Why Local Reviews are Extremely Important for Businesses

Posted by Scott Lambert

In a recent survey it was revealed that 79% of people now trust online reviews as much as they do personal recommendations. For consumers conducting a local search for[...]

Read More

Topics: Local Search

Bing Product Ads Are Here

Posted by Scott Lambert

Yesterday saw the US launch of Bing’s new product ads, which make it easy to advertise particular products alongside images, seller details that are key to local search[...]

Read More

Topics: Local Search

Events Now Visible On Google Maps

Posted by Scott Lambert

Google Maps has now added events mark-up to its business information on Android and on its desktop setting, expanding the potential for its use in local search. This is[...]

Read More

Topics: Local Search

Yelp And YP Team Up

Posted by Scott Lambert

One of them is the biggest name in online reviews; the other used to be the only name in local search. Yesterday they got together to establish a strategic partnership[...]

Read More

Topics: Local Search

Google And Yelp Are Broken, Says Foursquare CEO

Posted by Nancy Lambert

Speaking at the GigaOM Structure Data conference yesterday, Foursquare CEO Dennis Crowley described Google and Yelp as “incredibly broken,” arguing that they are no[...]

Read More

Topics: Local Search

Google announces AdWords Annotations to be Debuted in Canada, UK and US

Posted by Nancy Lambert

Google has commenced a roll out of annotations to AdWords ads that give details of consumer ratings at the foot of each advertisement. These will initially appear on ads[...]

Read More

Topics: Local Search

Look Inside Says Yahoo

Posted by Nancy Lambert

At one point or another most people have experienced the frustration of visiting a mall where they are sure a particular store can be found but not being able to find it.

Read More

Topics: Local Search

Yelp Takes A Bite Out Of Restaurant Critics

Posted by Scott Lambert

Building up a strong reputation with the public is always difficult for a locally based business, and all the more so for those working in industries where everything[...]

Read More

Topics: Local Search

Yahoo Partners With Yelp On Local Search

Posted by Brittany Shelley

A new deal between Yahoo and Yelp looks set to shake up the local search market. Emerging on Friday, the deal involves building Yelp’s reviews and local data into[...]

Read More

Topics: Local Search