Companies that cater to an entirely online audience or work with a national base of customers from a single, central location have many marketing priorities to[...]
Digital Marketing
& Sales Tips
Filter Blog:
In a recent survey it was revealed that 79% of people now trust online reviews as much as they do personal recommendations. For consumers conducting a local search[...]
Yesterday saw the US launch of Bing’s new product ads, which make it easy to advertise particular products alongside images, seller details that are key to local[...]
Google Maps has now added events mark-up to its business information on Android and on its desktop setting, expanding the potential for its use in local search. This[...]
One of them is the biggest name in online reviews; the other used to be the only name in local search. Yesterday they got together to establish a strategic[...]
Speaking at the GigaOM Structure Data conference yesterday, Foursquare CEO Dennis Crowley described Google and Yelp as “incredibly broken,” arguing that they are no[...]
Google has commenced a roll out of annotations to AdWords ads that give details of consumer ratings at the foot of each advertisement. These will initially appear on[...]
At one point or another most people have experienced the frustration of visiting a mall where they are sure a particular store can be found but not being able to[...]
Building up a strong reputation with the public is always difficult for a locally based business, and all the more so for those working in industries where[...]
A new deal between Yahoo and Yelp looks set to shake up the local search market. Emerging on Friday, the deal involves building Yelp’s reviews and local data into[...]
