Over the past few weeks, search engine optimization experts have been whispering among themselves that Google seemed to be behaving strangely. On Thursday – the day[...]
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With studies showing that privacy concerns are increasingly leading members of the public to change their online habits, Google has begun to change the way its[...]
Originally announced in June, the new Bing local search extensions are finally here. Smart advertisers will be hurrying to upload data so that they can take full[...]
The first ever click curve report for mobile devices was released this week, and its results should make search engine optimization marketers sit up and take notice.[...]
Bing has a brand new logo and if you keep an eye on the search engine over the next few days, you will notice that the logo is not all that has changed. This will be[...]
What does it mean to have a solid content marketing strategy? Many people assume that it is about using systems such as Google Analytics to identify the keywords and[...]
Bing has been giving advice on link building with hints about how it approaches penalizing sites in its rankings. Some of what is forbidden is pretty straightforward[...]
The encroachment of Google Penguin 2.0 means that many business websites have seen their search engine rankings crash as traditional forms of link building have lost[...]
Big changes are underway at Microsoft search engine Bing, with a complete revamp of how it organizes product information. The new Product Search will make it easier[...]
Keeping up with changes in the world of search engine optimization is essential if a website based business is to benefit from high search engine rankings. There are[...]
It is normally a long way behind, but last month Yahoo overtook Google in terms of the number of unique US-based visitors using traditional devices. The surprise[...]
How can a business get its site noticed more on Twitter? Making effective use of topical content on a business website can really make a difference; what is more, it[...]
Google and other leading search engines have recently been getting a lot more strict on sites with multiple bad links pointing to them.
Yesterday, leading Internet analytics company comScore released its most recent annual assessment of the performance of leading search engines in the US. The[...]
Following recent announcements from Google about its ever-evolving approach to ranking websites, businesses are faced with fresh challenges if they want to see their[...]
Anyone who has been tempted to boost their business profile by soliciting reviews will be thinking twice today after Yelp announced that it has identified more[...]
Meta tags, which Wikipedia describes as a way to portray information about your site, are capable of letting anyone who takes a look at your site's information in[...]
Successful search engine marketing campaigns demand expertly optimized content and close monitoring of metrics that can determine its effectiveness. To maximize your[...]
One of Google's systems currently in place has been used for three years and is just now receiving its patent. This article gives a brief explanation of the patent[...]
Most people believe they know who their competitors are. Your offline competitors are often the companies that you run into at the tradeshow or in the RFP process.[...]
In the wake of Google’s Penguin algorithmic updates, web marketers are left with the all-consuming task of getting rid of all low quality links that are affecting[...]
At Xcellimark, we truly believe in the power of the online press release, not only internally but externally for our clients. Whether we’re announcing a new website[...]
Many of you know who Matt Cutts is, but for those who don’t, Matt Cutts is the original “Google Guy” who used to blog anonymously for Google, giving out tips and[...]
Part 2 of our series on Effective Search Engine Optimization focuses on the importance of a Keyphrase Analysis and what needs to be included in it. A Keyphrase[...]
I remember 11 years ago when I was talking to business owners and managers about the importance of search engine optimization, or commonly called SEO, for their[...]
Many businesses and online marketers are happy to have their website rank once on page 1 of the search engine results. However, it is possible to have more than one[...]
