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Facebook: The Good, the Bad and the Just Plain Weird

Once the novelty of something wears off, it's only a matter of time before it's appropriate to poke fun at it. With Facebook entering its second decade of existence,[...]

How to Get Started (and Succeed) on Instagram

In the space of just a few years, social media marketing has become an indispensable tool for business owners and marketers.

3 Social Media Mistakes You Shouldn’t Even Think About Making (Don’t Say We Didn’t Warn You!)

Your company might have a killer value proposition that gets to the core of what you offer, but it's bound to be of limited utility if you aren't using all available[...]

Beyond Twitter: 4 Other Social Media Networks to Master

In the world of online content marketing, things move fast. A decade ago, there was no such thing as social media marketing.

4 Easy Twitter Strategies for Content Marketing Success

As one of the most popular social media platforms for companies in the digital marketing world, Twitter represents a key tool in your business's content marketing[...]

Utilize Twitter As A Listening Tool To Find Prospects

Twitter has grown enormously in quite a short time. Over that time this social media tool has developed to include direct messaging and hashtags, and a wide variety[...]

How to Create an Attention-Grabbing Instagram Profile

I don't know about you, but I'm an Instagram addict! At any time of the day (or night), I can be seen grabbing my phone or tablet to scroll through my feed for the[...]

Social Networking Trends Revealed In New Research

It is important for content marketing professionals to know which social network sites are best used for different types of content; while one platform might be[...]

Pinterest Introduces New Gift Feed Feature

Smart content marketers have increasingly been taking an interest in Pinterest in recent months. Pinterest offers fantastic opportunities for the visually[...]

Using Twitter To Drive Sales

There is an extremely fine line when it comes to self-promotion on social networks. Push for sales too much and people are quickly turned off, with negativity[...]
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