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What is MarTech and Why is it Important?

What is MarTech and Why is it Important?

Marketing Technology, frequently shortened and referred to as MarTech, represents a fundamental concept for business in the modern world. It relates to the variety[...]

Digital Marketing Trends in 2022 — A Look Ahead

At the dawn of the global pandemic in 2020, we all suspected that the year would represent a disruption in a variety of ways, not only in our personal lives but[...]
Digital Content Marketing Tips

Digital Content Marketing Tips for 2022

One of the most important keys to achieving your business goals through digital marketing is the effectiveness of your content marketing activities. That’s because[...]
Why Your Company Needs a Sales Enablement Strategy - Xcellimark

Why Your Company Needs a Sales Enablement Strategy

There's no denying that the sales landscape is more complex than ever before. Buyers are more intelligent and fully capable of doing their due diligence before[...]
5 Features That You Need to Have in an Effective Sales CRM - Xcellimark Blog

5 Features You Need to Have in an Effective Sales CRM

Are you feeling overwhelmed with the amount of business lately? Is your team frantically trying to stay on task and keep up with all of your customers? If this[...]
Sales Enablement Tools

Top 5 Sales Enablement Tools To Increase Sales

You probably already know that working in sales or managing a sales team isn’t the easiest job in the world. Rewarding, yes, but maybe not the easiest one out there.[...]
What is Sales Enablement & How Does It Help You Close More Leads?

What is Sales Enablement & How Does It Help You Close More Leads?

Companies are always competing against one another for customers. From finding the right hook for their target audience to implementing unique marketing strategies,[...]
What is a CRM — What Does It Do and How Do You Use It? - Xcellimark Blog

What is a CRM — What Does It Do and How Do You Use It?

Are your employees struggling with following up with leads promptly? Are you completely out of the loop with your employees on their lead generation and sale[...]
Context Over Keywords: High-Ranking Content Demands More - Xcellimark Blog

Context Over Keywords: High-Ranking Content Demands More

As marketers, we have heard the adage of content is king so often that we’ve lost count. We all know that content has an important place in any business’s marketing[...]
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