In the content-marketing world, it has long been an article of faith that short, snappy, well-optimized blog posts are preferable to longer blog posts. This is a[...]
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So, you may have heard of the seven deadly sins in life, which yes, those can be bad, but did you know about the four deadly, downright ghastly, blog mistakes that[...]
The blogging world is a vast realm, and obscurity is the biggest hurdle for most writers. Being found and read when there are so many other websites and blogs[...]
Regardless of whether a company is promoting a new product or attempting to focus extra eyes on its online articles, some form of paid advertising is usually[...]
Earlier this year one SEO expert announced that guest blogging had essentially been annihilated by Google. The search engine took some major steps to ensure that[...]
A new joint report from the UK Direct Marketing Association on Content Marketing and the Content Marketing Institute has revealed that one of the largest hurdles to[...]
Producing and developing a blog is a great way for companies to not only gain more customers but also to express their brand and personality; however, creating a[...]
A top priority for many companies is ensuring that business leads result in as many conversions as possible. Content marketing plays a crucial role here, with[...]
For anyone involved in content marketing, it is not only important to write articles that will strike the right note with readers but also crucial to get as many[...]
Many companies are seeking to significantly boost the amount of investment they funnel into content marketing. With this in mind, it is important to consider just[...]